Companies that take digital responsibility and observe legal, technical and ethical principles in their email marketing are more successful in the long term. Information from mailbox providers and Int...
Search Results for: Spam Complaints Rate

What is the DOI procedure anyway? As a matter of principle, the sender must obtain consent before sending advertising mailings. This follows from Article 6 of the GDPR and Article 13 of the ePrivacy...

A series of articles on the background to individual CSA criteria The relationship between mailbox providers and the CSA We know: The CSA criteria are strict. Sometimes, corporate IT resources and a...

Artikelserie über die Hintergründe einzelner CSA-Kriterien Der Zusammenhang zwischen Mailbox Providern und der CSA Wir wissen: Die CSA-Kriterien sind streng. Teils erfordert es Ressourcen der Untern...

Yes, that sounds a bit strange at first; after all, at some point we spent (a lot of) money on the individual contact. And yes, everyone would like to have a large newsletter distribution list because...
The CSA certifies senders of commercial email who adhere to high quality standards. CSA certification gives you deliverability advantages with international mailbox and spam filter providers...
CSA certified Sender receive the following data: Spam Trap Hits DKIM errors Spam Complaint Rate Individual User Complaints

Numerous certifications exist in a wide range of fields. All certifications have one thing in common: they confirm compliance with specified standards and requirements with the aim of creating trust....

The CSApi is an open API service for certified senders. The purpose is to automate deliverability, performance, and feedback data provided by the CSA Mailbox Provider partners. The CSApi is the fou...
The workshop “Legal” covers the most important regulatory themes in relation to the sending of commercial emails, taking the current law and legal situation into account. Legalities and illegalitie...