About CSA Who is the Certified Senders Alliance (CSA)? The Certified Senders Alliance (CSA) is a service from eco – Association of the Internet Industry in cooperation with the German Dialogmark...
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Advertising can take multiple forms. It is no wonder that there is often confusion about whether a mailshot is actually advertising as defined in competition law, and hence is subject to the strict co...
Message from the Certified Senders Alliance supported by AOL, Microsoft and Google In the following article we want to clarify why marketers should implement DMARC (1) as protection against phishing...
Message from the Certified Senders Alliance supported by AOL, Microsoft and Google In the following article we want to clarify why marketers should implement DMARC as protection against phishing. S...
In the case of a legal conflict regarding the permissibility of the sending of marketing e- mails, the onus is on the sender to provide documentary evidence and prove that permission was actually gran...
The German Federal Court of Justice (BGH) announced an important verdict (I ZR 208/12) on the (im)permissibility of recommendation emails on 12 September 2013. The circumstances the BGH examined were ...