What is a spamtrap and what is it good for? Who operates spamtraps & how to avoid spamtraps?
What is a spamtrap and what is it good for? Who operates spamtraps & how to avoid spamtraps?
In order to increase the quality of the sendings, brands often choose to work with anemail service provider (ESP) instead of sending the emails on their own. The ESP thenasks the brand to set up SPF, ...
In October, the CSA announced its partnership with Orange, one of Europe’s largest mailbox providers. The news received strong attention across the industry, and rightly so. Today, we would like to...
The peak period of email marketing around Black Friday and holiday communications is a stress test for deliverability every year. Senders increase their sending frequencies, campaign volumes spike dra...
“The old domain was burned– so we started fresh.” A phrase that is often heard in practice. A supposedly quick fix, but one that usually leads to even greater delivery problems in practice. The ...
Senders are required to provide their IP addresses during the certification process for new customers. We upload these and use them to create the corresponding account in the Certification Monitor. Cu...
In today's increasingly privacy-conscious digital world, trust is the currency that powers successful email marketing. That was the central theme of the recent webinar hosted by Netcore, where James D...
I recently had the pleasure of moderating a CSA webinar on IP and domain warming, joined by two experts: Stéphane Decamps from Hornetsecurity and Laurent Garnier from Ikusita. The session provided han...
One of the best-known mottos from Montessori pedagogy is “Help me to do it myself”. The idea is that, with some support, children can accomplish tasks on their own, rather than having everything done ...
Email remains one of the most important means of communication for companies. But even the perfect email campaign is useless if it doesn’t end up in your recipients’ inboxes. One crucial factor that d...