What is a spamtrap and what is it good for? Who operates spamtraps & how to avoid spamtraps?
What is a spamtrap and what is it good for? Who operates spamtraps & how to avoid spamtraps?
In order to increase the quality of the sendings, brands often choose to work with anemail service provider (ESP) instead of sending the emails on their own. The ESP thenasks the brand to set up SPF, ...
In the world of email deliverability, discussions often focus on content quality, engagement metrics, and authentication protocols such as SPF, DKIM, and DMARC. However, an often-overlooked layer of e...
Introduction When CSA approached me and invited me to write about the future of the email ecosystem and what I quickly said yes. I'm always happy to discuss email in general and deliverability in par...
Nameshield is a leading European cybersecurity company specializing in the protection of digital assets and online identities. For over 30 years, Nameshield has supported organizations of all sizes...
In October, the CSA announced its partnership with Orange, one of Europe’s largest mailbox providers. The news received strong attention across the industry, and rightly so. Today, we would like to...
The peak period of email marketing around Black Friday and holiday communications is a stress test for deliverability every year. Senders increase their sending frequencies, campaign volumes spike dra...
“The old domain was burned– so we started fresh.” A phrase that is often heard in practice. A supposedly quick fix, but one that usually leads to even greater delivery problems in practice. The ...
Senders are required to provide their IP addresses during the certification process for new customers. We upload these and use them to create the corresponding account in the Certification Monitor. Cu...
In today's increasingly privacy-conscious digital world, trust is the currency that powers successful email marketing. That was the central theme of the recent webinar hosted by Netcore, where James D...