Search Results for: Newsletter

We have often pointed out that the sending of commercial emails generally requires consent. Now there's an interesting ruling by the Higher Regional Court of Berlin (Kammergericht Berlin), which co...

The sender of newsletters or other promotional emails must always be aware that recipients, at some stage, may no longer wish to receive promotional mailings and may unsubscribe. In this article, w...

Ja, das klingt im ersten Moment etwas merkwürdig, haben wir doch irgendwann (viel) Geld für den einzelnen Kontakt ausgegeben. Und ja, jeder hätte gerne einen großen Newsletter-Verteiler, weil man dami...

Yes, that sounds a bit strange at first; after all, at some point we spent (a lot of) money on the individual contact. And yes, everyone would like to have a large newsletter distribution list because...

The starting point: The sender of an email or newsletter wants to evaluate the behaviour of email recipients using tracking. Which data is actually evaluated when measuring and analysing user behavi...

Everyone knows it, but not everyone has it: The legal notice in a newsletter! A missing or wrong legal notice be very costly. Time and again, the Certified Senders Alliance (CSA), in the cour...

During complaint procedures, the question arises again and again as to whether the mailing in question is considered a transactional email or perhaps a newsletter. Answering this question can have a p...

Everybody knows they should, but not everybody does: Include a legal notice in the newsletter! Not having one or having a partially incorrect notice may trigger high costs. In context of the legal a...