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13. November 2020

The legal part of the CSA Blog – what is it about?

In our new Blog, we will report on the decisions of European national courts and the European Court of Justice (ECJ) that are relevant for CSA Senders and the field of email marketing. Other topics will include ongoing legislative deliberations and newly enacted laws. We also cover key decisions of the EDPB (European Data Protection Board) and the national data protection authorities in Europe and shed light on important sanctions at European and national levels. The aim is to provide READ MORE

19. November 2020

What to do after the toppling of the EU-US Privacy Shield?

In line with the General Data Protection Regulation (GDPR), personal data may only be transferred to a third country if an adequate level of protection is guaranteed in that country for the processing of the data. For transfers to the US, this was regulated until this summer by the “EU-US Privacy READ MORE

18. November 2020

Fines for Data Protection Violations in the EU – What is the Way Forward?

The General Data Protection Regulation (GDPR) has been in force since May 2018. At first, the data protection authorities in the EU countries were slow to impose fines. Companies were thus granted a grace period to integrate the legal requirements into their internal processes. This READ MORE

9. November 2020

Email Marketing and Covid-19 – Building Trust

Higher open and click rates but also higher risks during the Covid-19 pandemic The Covid-19 pandemic is changing the way we communicate with each other, how we distribute and consume messages, how we obtain the information we need. In times of social distancing and working from home, one medium is READ MORE

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