Why email is worth protecting Email is currently used by over four billion people worldwide and is the most important means of communication for companies. As its design and features have evolved ove...
Why email is worth protecting Email is currently used by over four billion people worldwide and is the most important means of communication for companies. As its design and features have evolved ove...
The Certified Senders Alliance is a service of the eco Association of the Internet Industry, in cooperation with the German Dialogue Marketing Association (DDV). Since its foundation in 2004, the CSA ...
The legal notice is often the stumbling block for promotional emails and this can lead to customer dissatisfaction, loss of reputation and fines. Yet it is quite easy to create a legally correct le...
The sender of newsletters or other promotional emails must always be aware that recipients, at some stage, may no longer wish to receive promotional mailings and may unsubscribe. In this article, w...
The CSA introduces the latest edition of the Directive for Permissible Email Marketing Its time has now come: The latest edition of the CSA Directive for Permissible Email Marketing has been publishe...
7. Sanctions Status 2023 This content reflects the legal and informational status as of 2023. Subsequent developments may not be included. The GDPR is not a toothless tiger – even tho...
6. Special aspects in other countries Status 2023 This content reflects the legal and informational status as of 2023. Subsequent developments may not be included. 6.1 Scope of applic...
5. Tracking and profiling Status 2023 This content reflects the legal and informational status as of 2023. Subsequent developments may not be included. 5.1 Overview In email marketin...
4. Processing by service providers Status 2023 This content reflects the legal and informational status as of 2023. Subsequent developments may not be included. If service providers a...
3. Legal notice Status 2023 This content reflects the legal and informational status as of 2023. Subsequent developments may not be included. The legal notice is an important pillar i...