Search Results for: Declaration of consent

It hasn’t arrived yet, but a lot is already being written and said about it: As of 25 May 2018, the General Data Protection Regulation (GDPR) comes into effect throughout Europe. And it’s raising a lo...

The issue in brief Recently, the German Federal High Court of Justice (BGH) looked at the question of whether a pre-formulated declaration of consent was “concrete” enough to serve as permission for ...

Recently, the German Federal High Court of Justice (BGH) looked at the question of whether a pre-formulated declaration of consent was “concrete” enough to serve as permission for the sending of comme...

There are still uncertainties in the formulation of the declaration of consent for promotional e-mails. Under CSA complaints procedure this leads to more and more pronounced reprimands against CSA sen...

There are still uncertainties in the formulation of the declaration of consent forpromotional e-mails. Under CSA complaints procedure this leads to more and more pronounced reprimands against CSA send...

We have often pointed out that the sending of commercial emails generally requires consent. Now there's an interesting ruling by the Higher Regional Court of Berlin (Kammergericht Berlin), which co...

Consent for the sending of marketing emails is only valid if the statement of purpose issufficiently specific and the consent is given based on an understanding of the situation.However, there are fre...

Following a long period of inactivity on the topic, the German Federal Court of Justice (BGH) got to grips once more with the subject of email marketing. In its judgment of 01.02.2018 - III ZR 196/17,...

5. Tracking and profiling 5.1 Overview In email marketing, the user behaviour of recipients is measured and analysed to measure the success of email campaigns. This measurement and analysis serves...

2. Permission What does the term “permission” actually mean in connection with the lawful sending of commercial emails? The term “permission” means that there is a legally defined state of per...