Black Friday and the Christmas season is typically a busy time for e-commerce businesses, leading to a significant increase in email volume. The numbers for Spam Trap Hits, Spam Complaints, Email Volu...
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The CSApi is an open API service for certified senders. The purpose is to automate deliverability, performance, and feedback data provided by the CSA Mailbox Provider partners. The CSApi is the fou...
Sending quality marketing emails is about more than just a pretty design – and finding the right service provider is an important step ESPs are more than just senders Ever since the first electronic...
The workshop “Legal” covers the most important regulatory themes in relation to the sending of commercial emails, taking the current law and legal situation into account. Legalities and illegalitie...
The workshop “Deliverability” offers, as the name suggests, training in the technical and operative areas of Email Marketing. This workshop will provide you with an overview of the fundamentals and...
Email marketing is still one of the most successful and popular marketing tools. In addition to the technical standards, legal requirements must also be met. Since the new DSGVO, violations can res...
Whether a mailbox provider delivers an email to the inbox or classifies it as spam depends mainly on the reputation of a sender. Reputation is determined by a variety of factors. In this webinar, y...
Improve the delivery & deliverability of your commercial emails: Increase your inbox placement rate and reduce the impact of spam filtering on your communication. Protect yourself against legal an...
Following a long period of inactivity on the topic, the German Federal Court of Justice (BGH) got to grips once more with the subject of email marketing. In its judgment of 01.02.2018 - III ZR 196/17,...
The European General Data Protection Regulation (GDPR) will introduce numerous changes, with implications for the widest range of sectors. You can gain an overview of some of the possible consequences...