Search Results for: Marketing

Email marketing is still one of the most successful and popular marketing tools. In addition to the technical standards, legal requirements must also be met. Since the new DSGVO, violations can res...

Eine gute Reputation, relevante Inhalte und konsequente Listenhygiene sind die Basis Gute Vorsätze gehören zum Jahreswechsel wie Feuerwerk und „Dinner for One“, meist bleiben sie aber das, was sie si...

A good reputation, relevant content, and consistent list hygiene are the basis Resolutions belong to the New Year like fireworks and cava, but most of the time they remain what they are – just reso...

Eine gute Reputation, relevante Inhalte und konsequente Listenhygiene sind die Basis Gute Vorsätze gehören zum Jahreswechsel wie Feuerwerk und „Dinner for One“, meist bleiben sie aber das, was sie si...

A good reputation, relevant content, and consistent list hygiene are the basis Resolutions belong to the New Year like fireworks and cava, but most of the time they remain what they are – just resolu...

It’s not always the case that everything runs smoothly on the Internet. Spam, phishing,Man-in-the-Middle attacks, spoofing; the list of sophisticated methods villains of theInternet utilize, is long. ...

Es ist gängige Praxis bei E-Mail Service Providern (ESPs), dass mandantenspezifische oder gar globale Sperrlisten geführt werden, um zu verhindern, dass E-Mail-Adressen wieder ins System importiert we...

It is standard practice for Email Service Providers (ESPs) to maintain client-specific or even global suppression lists (do-not-contact lists), in order to prevent the importation into the system of e...

In its decision from 15.02.2018 (Az.: 29U2799/17), the Higher Regional Court in Munich needed to deal with the question of whether the sending of a marketing email is permissible from the operator of ...

Following a long period of inactivity on the topic, the German Federal Court of Justice (BGH) got to grips once more with the subject of email marketing. In its judgment of 01.02.2018 -III ZR 196/17, ...