The CSA Digital Email Summit 2021 will once again gather the best minds in the industry online. Year after year, the CSA welcomes advertisers and email and Internet service providers to the CSA Ema...
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Sending quality marketing emails is about more than just a pretty design – and finding the right service provider is an important step ESPs are more than just senders Ever since the first electronic...
During complaint procedures, the question arises again and again as to whether the mailing in question is considered a transactional email or perhaps a newsletter. Answering this question can have a p...
Since its emergence, the email has established itself as a fast and uncomplicated communication medium. Alongside pure text, the email is also suitable for quickly exchanging small files like text doc...
The independent conference Emailing2020 started out in 2016 and since then has inspired hundreds of people, who are interested in email marketing. This year, the third conference Emailing2020 will tak...
In its decision from 15.02.2018 (Az.: 29U2799/17), the Higher Regional Court in Munich needed to deal with the question of whether the sending of a marketing email is permissible from the operator of ...
Message from the Certified Senders Alliance supported by AOL, Microsoft and Google In the following article we want to clarify why marketers should implement DMARC (1) as protection against phishing...
At the CSA Email Summit in April, Yahoo shared their early experiences with the new sender requirements implementation, introduced last year in collaboration with Google. Both Yahoo and Google have si...
Yahoo and Google recently made a significant announcement in the world of email by teaming up to combat spam and enhance email security for their users. This common announcement is a milestone in t...
6. Special aspects in other countries 6.1 Scope of application of the GDPR According to Art. 3 of the General Data Protection Regulation (GDPR), the GDPR applies to all companies that have their r...