Search Results for: Consent

A series of articles on the background to individual CSA criteria In this series of articles, we look at selected CSA criteria and provide information on their benefits and the reasoning behind them....

Numerous certifications exist in a wide range of fields. All certifications have one thing in common: they confirm compliance with specified standards and requirements with the aim of creating trust....

To be clear from the outset: 2021 won’t be boring, given that several important topics are currently on Brussels’ desks. One long-running topic is the ePrivacy Regulation. The draft law is currentl...

The question you may have been asked a lot over the past few years or you asked this question yourself: “What is Spam?” Simple question but a very complex answer based on a variety of dependenci...

The starting point: The sender of an email or newsletter wants to evaluate the behaviour of email recipients using tracking. Which data is actually evaluated when measuring and analysing user behavi...

In line with the General Data Protection Regulation (GDPR), personal data may only be transferred to a third country if an adequate level of protection is guaranteed in that country for the processing...

The General Data Protection Regulation (GDPR) has been in force since May 2018. At first, the data protection authorities in the EU countries were slow to impose fines. Companies were thus granted a g...

In our new Blog, we will report on the decisions of European national courts and the European Court of Justice (ECJ) that are relevant for CSA Senders and the field of email marketing. Other topics wi...

What companies now have to consider when communicating by email with their customers Shops have closed, restaurants too, hotels are empty – the Corona pandemic has brought many regions to a virtual s...

Email marketing is still one of the most successful and popular marketing tools. In addition to the technical standards, legal requirements must also be met. Since the new DSGVO, violations can res...