Managing directors and board members and, where applicable, employees and data protection officers are personally liable in the event of data protection violations. Companies process personal data in...
Search Results for: Email Marketing
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In email marketing, email service providers are predominantly used for the technical creation and sending of emails. However, the content and campaigns are developed and created by a brand. Reputab...
A series of articles on the background to individual CSA criteria In this series of articles, we look at selected CSA criteria and provide information on their benefits and the reasoning behind them....

Numerous certifications exist in a wide range of fields. All certifications have one thing in common: they confirm compliance with specified standards and requirements with the aim of creating trust....

A short historical review Since email exists, it has been the goal to get it delivered to the recipient and destination – today we just call it “the inbox”. With the ongoing evolution of email, it...
Major companies like Google, Microsoft and Yahoo have been working together to help reduce spam and help branding measures in just one move. But how does a single brand reduce spam and implement such ...

The past year 2020 will be added to the history books as the COVID-19 pandemic year. The new year just started will still be heavily influenced by the sudden outbreak of this global challenge and the ...
The question you may have been asked a lot over the past few years or you asked this question yourself: “What is Spam?” Simple question but a very complex answer based on a variety of dependenci...
The starting point: The sender of an email or newsletter wants to evaluate the behaviour of email recipients using tracking. Which data is actually evaluated when measuring and analysing user behavi...