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Companies that take digital responsibility and observe legal, technical and ethical principles in their email marketing are more successful in the long term. Information from mailbox providers and Int...

If you are interested in CSA certification but are not sure which of the CSA criteria you already fulfil, the CSA checklist offers you a good overview. Why have these criteria? For successful certi...

What is the DOI procedure anyway?  As a matter of principle, the sender must obtain consent before sending advertising mailings. This follows from Article 6 of the GDPR and Article 13 of the ePrivacy...

What does the eco Complaints Office do?   The eco Complaints Office has been fighting illegal content on the Internet since 1996. It is embedded in the system of regulated self-regulation and...

Data transfer to the USA: New standard contractual clauses of the EU Commission do not provide comprehensive security We had already addressed the issue of “international data transfer” from the pers...

How can commercial senders of email get the most out of email as a marketing tool? What do commercial senders of email need to know in order to get the most out of email as a communication and market...

A series of articles on the background to individual CSA criteria In this series of articles, we look at selected CSA criteria and provide information on their benefits and the reasoning behind them....

Numerous certifications exist in a wide range of fields. All certifications have one thing in common: they confirm compliance with specified standards and requirements with the aim of creating trust....

The past year 2020 will be added to the history books as the COVID-19 pandemic year. The new year just started will still be heavily influenced by the sudden outbreak of this global challenge and the ...