The workshop “Deliverability” offers, as the name suggests, training in the technical and operative areas of Email Marketing. This workshop will provide you with an overview of the fundamentals and...
Search Results for: complaint rate
Email marketing is still one of the most successful and popular marketing tools. In addition to the technical standards, legal requirements must also be met. Since the new DSGVO, violations can res...
Whether a mailbox provider delivers an email to the inbox or classifies it as spam depends mainly on the reputation of a sender. Reputation is determined by a variety of factors. In this webinar, y...

Improve the delivery & deliverability of your commercial emails: Increase your inbox placement rate and reduce the impact of spam filtering on your communication. Protect yourself against legal an...

Following a long period of inactivity on the topic, the German Federal Court of Justice (BGH) got to grips once more with the subject of email marketing. In its judgment of 01.02.2018 - III ZR 196/17,...
The European General Data Protection Regulation (GDPR) will introduce numerous changes, with implications for the widest range of sectors. You can gain an overview of some of the possible consequences...

The issue in brief Recently, the German Federal High Court of Justice (BGH) looked at the question of whether a pre-formulated declaration of consent was “concrete” enough to serve as permission for ...

Why was IPv6 developed? IPv4 allows for around 4 billion addresses, of which 3.7 billion are usable. This address space is becoming increasingly exhausted. At the end of July 2015 only 160,000 IPv4 a...

There are still uncertainties in the formulation of the declaration of consent for promotional e-mails. Under CSA complaints procedure this leads to more and more pronounced reprimands against CSA sen...