The question you may have been asked a lot over the past few years or you asked this question yourself: “What is Spam?” Simple question but a very complex answer based on a variety of dependenci...
Search Results for: Email Marketing
The starting point: The sender of an email or newsletter wants to evaluate the behaviour of email recipients using tracking. Which data is actually evaluated when measuring and analysing user behavi...
The General Data Protection Regulation (GDPR) has been in force since May 2018. At first, the data protection authorities in the EU countries were slow to impose fines. Companies were thus granted a g...
In our new Blog, we will report on the decisions of European national courts and the European Court of Justice (ECJ) that are relevant for CSA Senders and the field of email marketing. Other topics wi...
The workshop series "Legal Insights" deals with the legal requirements for email marketing. The requirements of the GDPR and the e-Privacy Directive are presented in a practical manner and with ref...
The CSA Workshops allow your company to profit from the many years of experience of the Certified Senders Alliance (CSA) – a guarantee of quality for the highest technical and legal standards in Em...
The workshop “Deliverability” offers, as the name suggests, training in the technical and operative areas of Email Marketing. This workshop will provide you with an overview of the fundamentals and...
You are a Brand or an Email Service Provider and want to know the best practices in legal and technical standards or you simply have questions about certain issues? The CSA offers individual webina...
BIMI helps brands to communicate better and emails to be more secure Day after day, the battle for attention in the inbox is fought by a multitude of brands and senders. In the recipient’s inbox – ...
DKIM beyond authentication – Protecting Brand identity and reputation According to RFC 5863 the DKIM (DomainKeys Identified Mail) authentication allows an organization to claim responsibility for tr...