4. Processing by service providers If service providers are deployed to send mailings or for the storage and/or processing of the email advertisement, their integration must also be designed in a...

30.03.2023

3. Legal notice The legal notice is an important pillar in the design of emails sent for business purposes. Nevertheless, it can be observed that it is often not designed in a legally effective m...

30.03.2023

2. Permission What does the term “permission” actually mean in connection with the lawful sending of commercial emails? The term “permission” means that there is a legally defined state of per...

30.03.2023

1. Foreword Law and trust “You are talking to the devil,” the representative of an Internet service provider told us when we presented our plans to launch the Certified Senders Alliance (CSA) at a...

30.03.2023

Black Friday and the Christmas season is typically a busy time for e-commerce businesses, leading to a significant increase in email volume. The numbers for Spam Trap Hits, Spam Complaints, Email Volu...

02.02.2023

Julia will be a speaker at the Inbox Expo in Valencia. Listen to her presentation on Tuesday, 28 February at 12:40. Email quality standards – how everybody wins. In Email marketing we talk about relev...

30.01.2023

Yes, that sounds a bit strange at first; after all, at some point we spent (a lot of) money on the individual contact. And yes, everyone would like to have a large newsletter distribution list because...

25.01.2023

  Register even if you can't attend to get the recordings.   Certification Monitor 2024 - let's discuss the new features!   REGISTER NOW! More webinars will be announced soo...

11.02.2022