Search Results for: Email Marketing

The legal notice is often the stumbling block for promotional emails and this can lead to customer dissatisfaction, loss of reputation and fines. Yet it is quite easy to create a legally correct le...

The CSA introduces the latest edition of the Directive for Permissible Email Marketing Its time has now come: The latest edition of the CSA Directive for Permissible Email Marketing has been publishe...

Companies that take digital responsibility and observe legal, technical and ethical principles in their email marketing are more successful in the long term. Information from mailbox providers and Int...

Higher open and click rates but also higher risks during the Covid-19 pandemic The Covid-19 pandemic is changing the way we communicate with each other, how we distribute and consume messages, how we...

Email marketing is still one of the most successful and popular marketing tools. In addition to the technical standards, legal requirements must also be met. Since the new DSGVO, violations can res...

A good reputation, relevant content, and consistent list hygiene are the basis Resolutions belong to the New Year like fireworks and cava, but most of the time they remain what they are – just reso...

A good reputation, relevant content, and consistent list hygiene are the basis Resolutions belong to the New Year like fireworks and cava, but most of the time they remain what they are – just resolu...

It’s not always the case that everything runs smoothly on the Internet. Spam, phishing,Man-in-the-Middle attacks, spoofing; the list of sophisticated methods villains of theInternet utilize, is long. ...

It is standard practice for Email Service Providers (ESPs) to maintain client-specific or even global suppression lists (do-not-contact lists), in order to prevent the importation into the system of e...

Following a long period of inactivity on the topic, the German Federal Court of Justice (BGH) got to grips once more with the subject of email marketing. In its judgment of 01.02.2018 -III ZR 196/17, ...